Gilding for the win!

In printing, gilding brings elegance and a unique feel by putting a light impression of gold onto paper. It adds a play of light to a business card, reinforces the high-end feel of a brochure, adds distinction to the cover of a book, adds refinement to an invitation, provokes a reaction when on a leaflet... It’s a finish that adds a high-value effect when integrated into the overall graphic design. From the point of view of artistic creation, two approaches are possible: Treat gilding as a graphic element in its own right. Use it to highlight certain letters, titles, motifs, [...]

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