Consistent, repeatable colour accuracy when printing with Pulsio Print

When it comes to full-colour printing, just being good enough isn’t good enough. The end result needs to be perfect. That’s the minimum required quality standard. After the time and care spent creating your design, whether for a showcase company brochure, product launch marketing material, a graphic novel or a book of fine-art reproductions, you need to be able to find a way of converting your design into a beautiful end product, looking and feeling exactly how you envisaged the physical items to be when you finalised the design. How can you be certain that you will get this premium [...]

Consistent, repeatable colour accuracy when printing with Pulsio Print

How important are colours to you in your printing project? Do you have any guarantee that your book or catalogue will come out of the printing process with the very special colours which you had in mind from the outset? Colour often conveys personal feelings, brand identity and even social messages. If the printed result coincides with the customer’s expectations, everyone involved in the process will be happy, the client who submitted the file and the printer who did the right job. Customers come to Pulsio to print various projects – books, photo albums, catalogues, brochures, leaflets, posters, novels and [...]

Digital Printing or Offset Printing: How To Choose Which is Right for You

As with everything in the modern world, printing has been changed by the arrival of the digital era. But not as much as other industries, because traditional printing is still important. The drive for fast turnarounds, variable-data print runs, and print-on-demand has led to the development of high-quality digital printing presses. This has created new options and technical advancements. So is modern digital always better than traditional mechanical? The answer is no, and this article will tell you why.  The difference between digital printing and offset printing lies in the way the text and images are transferred onto the [...]

Edge painted, patterned, gilded … Which outer edge style do you want?

Edge painting Each book has its own unique appearance, but the surest way to give it an out-of-the-ordinary look is to make its outer edges different from those of other books – either by colouring, by gilding, or with a pattern. To do this, the process of finishing your book must end with edge painting. In the following we will see what edge painting is, where it comes from, what its current status is, and in particular how Pulsio Print can help you embellish your books by applying this technique. What is edge painting? Today we call "edge painting" [...]

Catalogue printing: How to choose the right format and make it successful

The choice of the final format of a catalogue or brochure is among the first issues that need to be resolved when developing this sales tool. The first parameter influencing this choice is the marketing design, created by sales managers and realised by the photographer / graphic designer and the editor. Then come the technical choices. Many possibilities are available and many options influence the production costs and appearance of a catalogue. Both paper and machine limitations must be taken into account. Standard formats and custom formats For all document printing – catalogues, brochures or any other media – standard [...]

Lamination and selective varnish: finishes of choice adding value to your printing!

Lamination: optimal protection with a refined appearance The true brand image of a publisher, laminating is the process of applying a clear plasticized protective film (polypropylene, cellulose acetate or polyester) to an entire printed surface. Generally used for covers, it will protect the document from possible alterations, preserve it from wear and above all embellish it by reinforcing its quality. Applicable on all papers from 170g, it can be matte, gloss or satin. Appreciated for the refined and sober effect that it provides, matte lamination, while protecting the work, admirably accentuates the brilliance and contrast of the colours involved, and [...]

Matte or gloss? The choice is yours!

Let's start at the beginning: lamination is the process of applying a plastic film to print media to give a perfect finish to your printed documents. It protects the medium from staining and wear and tear during transport or use. It lengthens the life of your catalogues, flyers, technical documents, reports and so on. It acts to stiffen paper, to avoid damaging or creasing flyers for example. It gives a high-quality look and feel to all your printed documents. Why choose gloss lamination? Gloss lamination makes colours bright and vibrant. It’s flashy and attractive – this is why it adapts [...]

In the spotlight: high-end printing

Give your catalogue printing a high-end look, like this example by PEUGEOT for the PARIS DAKAR rally. Your company’s quality is revealed by your printing choices! With an elegant foam-padded cover, high-resolution illustrations, hot stamping for silver and gold type, a selective varnish to make your photos three-dimensional, as well as a finish that propels your catalogue into another dimension, the end result is luxurious, aesthetically refined, and valuable, with images of sublime quality. For this Peugeot catalogue, an original client gift that drives the image of the brand, the choices of printing, finishing and materials have been thought-through from [...]

What if the paper itself was a real creative medium, as much so as its colour?

What if the paper itself was a real creative medium, as much so as its colour? The idea nowadays is to use art papers to accompany your message as much in substance as in form. Metallic, iridescent and pearl papers play with light, while tracing paper and transparent papers have the effect of surprise and are suitable for expressing your imagination. Marked grainy paper enhances intensity, vellum and silk papers impress with a touch of class, and hologram papers have that ultra-modern look. While creative papers have a cost, their use is not necessarily reserved for the luxury sector. A high-end [...]

Selective varnish adds a fifth colour!

Selective varnish adds a fifth colour! Do you usually use selective varnishing to highlight logos, titles or visuals? Do you know that the latest trend is to create a pattern, by selective application of the varnish? We are delighted to be able to offer you this very elegant and modern graphic design and rendition. This creative technique is applicable to any medium, from book covers to magazines to flyers. No design is problematic, just provide Pulsio with a standard file and we will create the effect for you. Calculate your price now: it’s free and it only takes seconds! [...]